Kwittken Thoughts
Dec 3, 2009
Kwittken & Company is Hiring an Account Exective (0 comments)
Kwittken & Company (http://www.kwitco.com), an award-winning PR firm in NYC, is seeking an account executive with both consumer and corporate brand experience. Salary is competitive. Candidates must have at least three years experience working at a PR agency and big brand experience is a plus. All candidates must be dynamic self-starters, who are creative, articulate and results-oriented. A successful media relations track record and social media skills are also important and should be showcased in your resume. In addition, excellent client management skills are required. We are a multi-specialist… more
Oct 14, 2009
Kwittken & Company Statement on Recent FTC Ruling (0 comments)
The Federal Trade Commission (FTC) recently announced that it has approved changes to its Guide Concerning the Use of Endorsements and Testimonials, which will be extended to include consumer-generated media such as blogs, Facebook and Twitter. This regulatory change will now make it illegal for any individuals who are paid by a marketer to promote or endorse that marketer’s products via any social media platform without disclosing their financial relationship with that marketer. While we are disappointed that the FTC found it necessary to issue a ruling to force marketing… more
Aug 31, 2009
Say This, Not That…Hank Greenberg! (0 comments)
The Securities and Exchange Commission (SEC) reached a $15 Million agreement with former AIG chairman Maurice (Hank) Greenberg earlier this month to settle fraud charges they levied against him. Following settlements, SEC defendants are prohibited from making public statements that criticize the SEC’s case. Still, the storied and aged Greenberg “did not go quietly,” according to the New York Times ( http://bit.ly/SDMUM). Mr. Greenberg issued a statement that said “the SEC concluded that the only charge that it would make against Mr.Greenberg was that he was a ‘control person’”,… more
